Top 5 Fashion Games Performance in Kenya, Q3 2025

In the third quarter of 2025, the top five fashion games on a unified platform in Kenya showed varied performance in terms of downloads, revenue, and active users. This analysis, based on Sensor Tower data, highlights the key trends for each app.

Fashion Show: Makeup, Dress Up from Dress Up Games for Girls saw a significant increase in weekly downloads, peaking at approximately 13.7K in mid-August. Weekly revenue also experienced a surge, reaching around $44 in the same period, before tapering off towards the end of September. Active users peaked at 49K in August before slightly declining.

Hair Tattoo: Barber Shop Game by CASUAL AZUR GAMES maintained a steady growth in downloads, with a high of 9.5K in mid-August. The active user base showed a consistent upward trend, peaking at approximately 72.6K users in late August.

Hair Salon Games For Kids from Kidospace Games experienced a moderate increase in weekly downloads, reaching up to 5.7K in early August. Active users peaked at 6.5K in mid-August, demonstrating significant engagement during the quarter.

Makeup Stylist: Antistress ASMR by Happy Go Game showed a remarkable rise in weekly downloads, hitting a peak of 8.6K in early August. The number of active users also climbed, reaching a high of 31.1K in August before gradually declining towards the end of the quarter.

Finally, Style My Day: Makeup Tales from Club Team Caliente Mx Sports e Casino experienced fluctuating downloads, with a high of 4.9K in early August. Active users saw a peak of 4.3K around the same time.

These insights provide a snapshot of the dynamic trends in the fashion gaming sector in Kenya, with more detailed analysis available through Sensor Tower.